Let's be honest: donation letters are as dry and boring as C-Span. Yes, they are earnest, but they are so dragged down in their traditional letter formats that no one reads them any more. The poor recipients quickly skim the missive to determine what is being asked and then donate (if they don't just toss it in the trash first). The letters are, by nature, forgettable.
To keep our audiences from falling asleep while reading our annual giving plea, drooling profusely at their table and thereby prematurely activating the glue on the SASE, we decided to liven it up a bit. Because, what is more entertaining than a flow chart? Really!? Click on the image below to see a sample of our 2010 letter.
Our 2011 is currently in the works, so brace yourselves.
SPACES 2010 Annual Giving Letter (click to enlarge)
Keywords: annual giving, donate, entertainment
Author: Christopher Lynn, Executive Director
Comments: (2) comments
12x12: Artists Supporting Artists
This is a Call to all artists!!! SPACES' 12x12 will take place during our annual benefit costume party Pop Royalty, November 5th at SPACES. Get ready to roll out the red carpet and take a flash-bulb fettered stroll into the arms of Pop Royalty dead and deader (or alive). SPACES needs you and your glittered-covered glam to make the evening of celebrity one for the tabloids.
Here's the Skinny
Artists may submit one work no larger than 12 inches by 12 inches. (yes it can be smaller)
Work must be ready for display on a wall
All works will be sold for a flat $75 and all proceeds from the 12x12 go directly to SPACES to help support its mission to be the resource and public forum for artists who explore and experiment.
To show our appreciation, each artist who donates a 12x12 work will receive one free 8:00p.m. ticket to the benefit party Pop Royalty, November 5th at SPACES.
Students and professional artists are encouraged to apply. This is a great opportunity to support SPACES in its work! Artwork does not need to fit within the theme of the party.
12x12 works may be drawings, paintings, sculptures (as long as it hangs on a wall), prints, collages, photographs, or any combination thereof. Work can be on panel, canvas, paper, stone, asphalt, ceramic, or whatever your heart desires; as long as the work is display ready and can hang on the wall. Surprise us!
Deadline: Artwork must be delivered to SPACES, Oct 20 - Oct 25, during regular gallery hours. (Tues - Sun 12-5pm, Thurs 12-8pm )
If your work sells, you will receive written notification and buyer information within 30 days. All unsold work becomes the property of SPACES to sell yet another day.
Save this letter -- it will be your only notification of these important dates and times.
Need an extra ticket? Volunteer for 4 hours and receive one extra 8:00 pm ticket. For more details or if you have questions on anything contact Marilyn at email@example.com or check out this link for FAQ http://bit.ly/nSTUGi.
Thank you in advance for your generosity and support of SPACES and our programs!
Keywords: benefit, pop_royalty, spaces
Author: Marilyn Ladd-Simmons, Gallery Manager